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Twitter officially expanded tweet limit to 280 characters

Twitter’s expansion to 280 characters is rolling out publicly today to all users in supported languages, including English. The company had first announced the controversial plan to move beyond its traditional 140 characters back in September, noting at the time how a longer character count allowed users to express more of their thoughts without running out of room to tweet. The expansion was initially available...

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Twitter debuts $99 subscription tool for promoting tweets

Twitter is making it easier for small businesses and power users to give their tweets a boost. The social network has officially launched its first ad subscription tool called “Promote Mode” as a public beta. Twitter started testing the always-on mode as an invite-only feature in July, giving users access to a feature that can automatically blast their tweets and profiles into strangers’ (aka non-followers’) timelines. Now...